021 - $0 - $500K - The Honeymoon Phase
In our last episode, we outlined the various thresholds that cabinet shop owners go through. This week, we’re diving into the first threshold, The Honeymoon Phase. What’s a shop owner’s mindset like during this phase? What mistakes are they likely to make, and what are the key takeaways for anyone trying to grow past this stage? Listen to find out.
Show Notes
Best Thing You’ve Seen This Week (1:10)
Jeff’s Story — How did he end up building cabinets? (3:46)
What was Jeff’s mindset during this phase? (8:10)
Big Problems: What were the struggles in this first phase? (8:54)
A BIG takeaway from this phase: Start your sales process right away. (14:15)
Taking your craftsman’s mind and turning it into a business owner’s mind. (16:30)
Looking back, what are the key takeaways for shop owners who are in this phase right now? (20:09)
One of the most powerful tools you have? Your calendar. Here’s how to use it well. (24:16)
Tool of the Day (27:33)
One Thing (32:18)
How did Jeff wrap up this phase in his shop? (33:40)
Snapshot of the Show (38:32)
Tool of the Day
GPS tape from FastCap
Quotable Moments
“I would get a set of cabinets, and I would build them and deliver them. And then I would get another one and just figure out little things along the way... There was no rhyme or reason. There were no processes.” — J
“The bigger you get, the bigger the problems.” — K
“Nowadays, I would think that software needs to be one of those first things that you get after you’ve done a job or two.” — J
“Once you have a dedicated marking plan and a dedicated sales plan, you can start to predict how much work is going to come in and what kind of work.” — K